Searching for an Enterprise Web Content Management System? Start Here.
In an earlier blog post, I suggested that you begin the web content management vendor selection process by doing some research and developing a "short list" of vendors to evaluate. If you're like most organizations, you will probably begin with a Google search using phrases like:
Want Factual, Unbiased WCM Research? Go Straight to Forrester.
Forrester Research, a renowned web content management industry analyst, publishes a report that evaluates leading enterprise-class web content management vendors and their solutions. Their latest report is "The Forrester Wave™: Web Content Management for External Sites, Q-2 2009". The detailed report is used by many organizations to develop their "short list".
About the Forrester Report
Forrester evaluates 10 web content management vendors across approximately 115 criteria, which they grouped into three primary categories:
Download the Forrester Report for Free
Click here to download the web content management reviewed report by Forrester, compliments of SDL Tridion, a leader in enterprise web content management and online marketing solutions.
Selecting the Best Web Content Management System
There are hundreds of web content management products, systems, and solutions on the market today from hundreds of different vendors. Hopefully, you will find the Forrester report helpful in narrowing the playing field and developing a short list of enterprise web content management vendors to evaluate.
Which enterprise web content management system is right for you and which vendor should you select? This depends upon the specific needs of your organization. In any case, be sure to select a financially strong company with the ability to provide excellent web content management support and service.
Beyond Web Content Management
In addition to looking at the features and benefits of different web content management systems, I would also suggest that you take a look at how they will help you achieve your online marketing objectives, such as increasing conversion rates. Look for web content management software tools that will assist with online brand management, target audience marketing, email campaigns, and website personalization.
The bottom line: Top web content management vendors will help you do much more than basic online content management. They will help you realize the many benefits of web content management, the most important of which is ROI.
In an earlier blog post, I suggested that you begin the web content management vendor selection process by doing some research and developing a "short list" of vendors to evaluate. If you're like most organizations, you will probably begin with a Google search using phrases like:
- Web Content Management Reviews
- Web Content Management Vendors
- Enterprise Web Content Management System
- Global Web Content Management
- Best Web Content Management
Want Factual, Unbiased WCM Research? Go Straight to Forrester.
Forrester Research, a renowned web content management industry analyst, publishes a report that evaluates leading enterprise-class web content management vendors and their solutions. Their latest report is "The Forrester Wave™: Web Content Management for External Sites, Q-2 2009". The detailed report is used by many organizations to develop their "short list".
About the Forrester Report
Forrester evaluates 10 web content management vendors across approximately 115 criteria, which they grouped into three primary categories:
- Current offering
- Strategy
- Market presence
Download the Forrester Report for Free
Click here to download the web content management reviewed report by Forrester, compliments of SDL Tridion, a leader in enterprise web content management and online marketing solutions.
Selecting the Best Web Content Management System
There are hundreds of web content management products, systems, and solutions on the market today from hundreds of different vendors. Hopefully, you will find the Forrester report helpful in narrowing the playing field and developing a short list of enterprise web content management vendors to evaluate.
Which enterprise web content management system is right for you and which vendor should you select? This depends upon the specific needs of your organization. In any case, be sure to select a financially strong company with the ability to provide excellent web content management support and service.
Beyond Web Content Management
In addition to looking at the features and benefits of different web content management systems, I would also suggest that you take a look at how they will help you achieve your online marketing objectives, such as increasing conversion rates. Look for web content management software tools that will assist with online brand management, target audience marketing, email campaigns, and website personalization.
The bottom line: Top web content management vendors will help you do much more than basic online content management. They will help you realize the many benefits of web content management, the most important of which is ROI.
Powered by Compendium Blogware